Multi-Touch Marketing with iBooks Author by Michael E. OReilly

Multi-Touch Marketing with iBooks Author

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Description

This book contains excerpts from various product catalogs and projects built with iBooks Author. It showcases both the functionality of iBooks Author and highlight a few industries in which you may not have thought an “eBook” would work. 
One reason iBooks Author is great is because it’s extremely powerful yet easy-to-use for presenting media-rich content without an internet connection. Most importantly, you do not need to distribute your branded, Multi-Touch eBook through iBooks, if it’s free. Which means you can use it privately/internally, or distribute it from any website. And that’s what makes iBooks Author such a great marketing tool.

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