CREATING A WORLD CLASS COMPANY
A Triumph of the Entrepreneurial Spirit
Bob Thomas
Amazon Kindle Edition
This Book Shows You How To—
* Fund your company without investing, selling stock, borrowing or accepting venture capital.
* Structure your company to take full advantage of its being an entrepreneurship and delaying the inevitable bureaucracy.
* Choose and implement the best sales strategy for your company’s products and services.
* Establish a nationwide sales network consistent with your company’s growth.
* Open foreign markets with foreknowledge of the barriers you can expect to overcome.
* Use “Primary Marketing” to uncover new markets for your existing products and new product ideas for your existing market.
* Use “Secondary Marketing” to explore huge market potential for your untried, newly developed products.
* Select partners with dovetailing skills and be assured of partnership compatibility.
* Establish salary levels and/or stock ownership equity based upon each partner’s functional value to the company.
* Adapt profit-sharing that is equally rewarding to your company and its employees.
* Implement proven methods of assuring employee loyalty and longevity.
* Choose between going public, being acquired, or holding, if and when the time comes to examine those choices.
* Double the amount of stock you receive in exchange for your company should you be acquired, and protect that stock value while it is restricted.
* Protect your patents, trade secrets, and intellectual property rights.
* Incorporate as many of the entrepreneurial success “secrets” as possible (Chapter Sixteen), none of which were intended to be kept secret.
Bob Thomas was raised and educated in Southern California and graduated from UCLA. He was an aerospace engineer for seven years before he opted to sell high-tech products to the aerospace industry. He soon became California regional manager....
