Envision Product: User Experience for Founders is a short book for founders of early-stage startups who need to design a new product and for whom user experience design is not an area of expertise. The book aims to provide concrete recommendations on new product design methodologies, equipping readers with knowledge about how to start designing, validating, and de-risking product concepts. Written by Karen Donoghue and Craig Newell, Principals at HumanLogic.