The Hollywood Brand by Peter Catapano

The Hollywood Brand

By

  • Genre Social Science
  • Publisher Routledge
  • Released
  • Size 1.18 MB
  • Length 329 Pages

Description

The Hollywood Brand traces the development of the moving picture from its humble roots as an object of mass amusement to its transformation into an art form worthy of exhibition in museums and academic study in leading universities. This book provides historical context to the ideas that coalesce to create the iconic Hollywood brand that comes to define American identity.

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