Is the customer really always right? Heck no. For every friendly and polite customer, there’s an entitled and cranky shopper waiting for the world to be handed to them on a platter. Unreasonable expectations and out of proportion reactions can beat a retailer down, and this makes it an unhappy buying experience for everyone. This book is a public service, aimed at making consumers better human beings, and helping employers create happy customers. Through it you will learn how to be a better shopper, how not to be a lousy employee, and maybe, just maybe, how not to be such a jackass to those around you.